Checklist examples
Shopify trust-copy checklist examples by page and buyer concern.
A free, self-serve library of 120 Shopify trust-copy checklists for product pages, shipping, returns, FAQ, cart, checkout-adjacent copy, contact pages, order emails, automation flows, and microcopy.
How to use these checklists
Find missing clarity
Use each checklist to spot vague promises, missing policy links, unclear support paths, or unsupported claims.
Choose the right fix
Use microcopy, FAQ answers, policy clauses, email templates, or support replies depending on where the issue belongs.
Stay compliant
No fake reviews, waitlists, checkout-link requests, inactive checkout CTAs, custom-service purchase CTAs, or business-result promises.
Checklists by context
Product Page
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Shipping Page
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Returns Page
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FAQ Page
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Cart Page
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Checkout Adjacent Copy
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Contact Page
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Order Email
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Automation Flow
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Microcopy
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