When to use it
Use when a shopper ordered or asked about an item that is not currently available.
Keep the message factual, name what is unavailable, and route the shopper to a policy-safe next step.
Out-of-stock apology email template
Apologize for an unavailable Shopify item without promising compensation or inventory timing you cannot support.
This is a free wording template. It does not process payments, access Shopify, change orders, issue refunds, or replace your store policy.
Subject line
We are sorry this item is out of stock
Adapt for Shopify email, a help desk macro, or a manual support reply.
Copy-ready template
Hi {{customer_first_name}},
I am sorry, but {{product_name}} is currently out of stock. We know this is disappointing, especially if you were expecting to order it now.
If you have an existing order, reply with your order number and we can explain the options available under our published store policy.
Best,
{{store_name}} Support