Shopify and WooCommerce copy examples

Shopify vs WooCommerce digital product copy examples

Use these free examples to make digital product pages feel credible on owned stores. This page is for solo sellers deciding between hosted and self-hosted ecommerce and focuses on clear self-serve digital product wording.

No checkout on this pageFree copy examplesSelf-serve digital products
Not legal advice: Adapt these examples to your actual product, platform rules, and local requirements. Do not copy claims that are not true for your store.

Copy sample

Try: “Download access appears on the order confirmation page and by email. If your email provider delays delivery, contact support and we will resend the original access details.”

Where to use this copy

Copy areaWhat it should clarifyBest placement
download delivery copySay exactly what the buyer receives before checkout.Product page
license wordingSet the operational boundary without blaming the customer.FAQ or policy
support contact languagePoint support requests to the correct evidence: order number, purchase email, file type, or screenshot.Support macro

Before publishing

  • Make sure the product name and file format are visible.
  • Explain whether delivery is instant, emailed, account-based, or manual.
  • Separate support for access issues from custom implementation work.
  • Keep refund, license, and contact links easy to find.