Shopify and Payhip copy examples

Shopify vs Payhip digital download copy examples

Use these free examples to write simple copy for lightweight digital-download stores. This page is for template sellers using simple digital download flows and focuses on clear self-serve digital product wording.

No checkout on this pageFree copy examplesSelf-serve digital products
Not legal advice: Adapt these examples to your actual product, platform rules, and local requirements. Do not copy claims that are not true for your store.

Copy sample

Clear product line: “You receive a downloadable template pack in Markdown format. It is designed for self-editing and does not require an account to read.”

Where to use this copy

Copy areaWhat it should clarifyBest placement
instant access copySay exactly what the buyer receives before checkout.Product page
file format claritySet the operational boundary without blaming the customer.FAQ or policy
refund eligibility wordingPoint support requests to the correct evidence: order number, purchase email, file type, or screenshot.Support macro

Before publishing

  • Make sure the product name and file format are visible.
  • Explain whether delivery is instant, emailed, account-based, or manual.
  • Separate support for access issues from custom implementation work.
  • Keep refund, license, and contact links easy to find.