Trust-copy mistake fix

Fix the hidden return rules on a Shopify about page

A free self-serve diagnosis page for Shopify store owners who want clearer copy without fake proof, exaggerated promises, or confusing policy summaries.

Context: about pageMistake: hidden return rulesFree resourceNot legal advice

Why it hurts trust

A shopper who cannot understand the return basics may leave even if the product is a good fit.

Search intent this answers

People searching for shopify about page trust copy mistakes usually need a fast way to turn vague reassurance into specific, believable wording.

Before and after copy

Weak wording

See our policy page for returns.

Safer replacement

Return basics: check the return window, item condition, and support steps before ordering. The full policy has the exact details.

3-step fix

Name the actual shopper doubt.
Do not cover every policy detail at once; answer the concern visible on this about page.
Replace slogans with facts.
Use timelines, materials, file types, support routes, or conditions the store can support.
Link to the full detail.
If the copy summarizes a policy, make the complete policy easy to find.

What to avoid

Avoid making the short version more generous than the full policy.

Keep the final wording consistent with the actual product, delivery process, and policies.

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