Placement checklist
- Answer one shopper question before adding more detail.
- Use a short line plus a specific link when needed.
- Prefer measurable facts over generic reassurance.
- Keep mobile scanning in mind.
Use this guide when the first screen of a campaign landing page needs a clearer answer to: When will this arrive? The goal is to show one supportable detail before shoppers scroll.
For the first screen of a campaign landing page, the shipping expectation block should use processing window, tracking email, delivery region note. One clear fact above the fold usually beats a broad claim lower on the page.
Show the return window and condition without promising an automatic outcome.
Open this plannerShow the support route and what shoppers should include when they ask for help.
Open this plannerShow included items or files before shoppers scroll.
Open this planner