Free decision guide
Delivery Instructions vs Post-Purchase Email for Digital Downloads
Use delivery instructions on the product page before purchase. Use post-purchase email copy to remind buyers where to find access and support links. This is a self-serve copywriting reference for Shopify digital products. No payment is collected on this page.
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delivery instructions vs post purchase email digital downloaddigital product copy decisionShopify copy guideBest use
Use delivery instructions on the product page before purchase. Use post-purchase email copy to remind buyers where to find access and support links.
Copy decision block
Safe-use boundary
Use this guide as copywriting education only. Match every decision to your actual product, files, delivery process, Terms, Refund Policy, license notes, and support process before publishing.
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