Answer draft
Copy-paste answer
Short answer: for a digital product store, return policy anxiety is often a trust-copy problem before it is a traffic problem.
I would check whether the page clearly answers these before asking for the sale:
1. What exactly does the buyer get?
2. When does it arrive or how is it delivered?
3. What happens if it is not right?
4. How can the buyer ask a question before ordering?
The likely gap is that the full policy exists but is too hard to use during the buying decision. A practical first fix is to summarize the return window, eligibility, product condition, and first contact step in plain English.
For this niche, keep the copy focused on file delivery, access timing, usage rights, refund expectations, and support response. Avoid fake reviews, vague trust badges, fake urgency, or delivery promises you cannot prove.
Useful free resource: https://starterfixsprint.com/shopify-trust-diagnosis-share.html
Safe rewrite prompt
Write a helpful community reply for a digital product store owner asking: "How do I write a return policy summary that helps Shopify conversions?" Mention that the likely issue may be: the full policy exists but is too hard to use during the buying decision. Suggest this first fix: summarize the return window, eligibility, product condition, and first contact step in plain English. Niche details to preserve: file delivery, access timing, usage rights, refund expectations, and support response. Rules: be useful, not salesy. Do not invent reviews, ratings, revenue, delivery speed, certifications, or guarantees. End with a free resource link if appropriate.